2019 CIMG Annual Marketing Excellence Awards
CIMG Ghana: ANight for the Stars
Challenge
The 31st CIMG Marketing Excellence Awards in 2020 presented Odin Global with a formidable challenge. This prestigious event demanded a brand design that not only encapsulated its essence but also left an indelible mark on participants and the broader marketing community in Ghana. Understanding the significance of the awards and meeting its lofty expectations was no small task.
Goal
Dot Odin Global's goal was clear: to push the boundaries of conventional brand design and create an unforgettable identity for the 31st CIMG Marketing Excellence Awards. Extensive research into the event's history, values, and purpose was undertaken to understand its unique significance. The aim was to craft a brand design that not only captured the event's spirit but also resonated deeply with the audience, transcending the ordinary.
Solution
With a profound understanding of the event's importance, we, at Odin Global, embarked on a creative journey. Our team meticulously crafted the brand design for the 31st CIMG Marketing Excellence Awards, blending innovative thinking, artistic expertise, and an unwavering commitment to excellence. The final design emerged as a vibrant and dynamic fusion of colors, typography, and visual elements, masterfully capturing the energy and forward-thinking spirit of the marketing industry. Our logo radiated excellence, leaving an indelible mark. Impact The impact of our brand design for the 31st CIMG Marketing Excellence Awards was both immediate and profound. It not only garnered widespread acclaim but also solidified Odin Global's reputation as a pioneer in brand design. This success opened doors to more contracts and opportunities, allowing us to further demonstrate our expertise and unwavering commitment to excellence. Beyond Success This project was not merely a milestone for Odin Global; it stands as a testament to the transformative power of visionary brand design. It reaffirmed our belief in the profound impact a well-crafted brand identity can have on an event, an organization, and an entire industry.